Deck Builder Marketing That Drives Results

Turn more homeowners into paying clients with smart, scalable marketing designed just for the decking industry.

kc media team patio marketing

Make it stand out.

If you're a deck contractor or installer, you already know the challenge: amazing craftsmanship isn’t enough if people can't find you online, trust your brand, or take the next step to book a quote. That’s where we come in.

At KC Media Team, we specialize in full-service marketing tailored for deck builders and outdoor living pros. From PPC ads to SEO to old-school print flyers that still work — we help you dominate your local market and stay busy year-round.

kc media team deck marketing

Why Deck Builders Need Strategic Marketing

Homeowners don’t hire just anyone to build their dream outdoor space. They research. They compare. They scroll through social media. They check reviews. If your marketing isn’t doing the talking, you're leaving money on the table.

We offer a comprehensive marketing system that gets you found, trusted, and hired — again and again.

SEO for Deck Builders

Your potential customers are already searching “deck builder near me,” “composite deck installation,” or “deck remodeling contractor.” Are you showing up?

We optimize your website with:

  • Keyword-rich service pages

  • Geo-targeted landing pages

  • Google Business Profile optimization

  • Schema markup for local services

  • SEO-friendly blogs that build trust and authority

We’ll help you climb to the top of Google search results and stay there — so when homeowners are ready to build, they call you first.

kc media team patio marketing

Search ads work — when they’re done right. We manage Google Ads, Local Services Ads, and Facebook lead campaigns with a laser focus on ROI.

PPC Advertising That Pays Off

Our team:

  • Writes irresistible ad copy that gets clicks

  • A/B tests landing pages to increase conversions

  • Geo-targets your service area to avoid wasted spend

  • Tracks every call, form fill, and appointment set

Let us take the guesswork (and the wasted budget) out of paid ads.

Social Media Marketing That Builds Your Brand

Deck building is visual. That makes platforms like Instagram, Facebook, and Pinterest your secret weapons.

We create:

  • Scroll-stopping photo and video content

  • Reels and time-lapse videos of your installs

  • Engaging captions with strong CTAs

  • Branded templates and story highlights

  • Facebook and Instagram ad campaigns

Whether you're showing off your latest cedar masterpiece or promoting a seasonal offer, we keep your brand consistent, professional, and approachable.

Website Design & Optimization

Your website isn’t just a digital brochure. It’s your salesperson that works 24/7.

We build custom WordPress websites that:

  • Look stunning on desktop and mobile

  • Highlight your services, photos, and reviews

  • Load fast and rank well in Google

  • Include easy quote request and contact forms

  • Integrate with call tracking and CRM tools

Already have a site? We’ll audit and optimize it to increase leads.

Lead Generation Systems

We don’t stop at clicks. We build funnels that turn curiosity into contracts.

Our lead gen packages include:

  • High-converting landing pages

  • Google and Facebook ad integrations

  • Lead magnets like “Top 10 Deck Trends” PDFs

  • Custom quote forms and follow-up automations

  • CRM integrations for lead nurturing

You’ll never wonder where your next job is coming from — because your calendar will stay full.

Call Tracking & Analytics

aerial patio and pool photo

How many leads came from your Google ad last month? Or from that Facebook video you boosted?

We install call tracking and form tracking tools so you always know:

  • Where leads are coming from

  • What campaigns perform best

  • How your sales staff is handling calls

  • ROI by channel, by campaign, and by dollar

And yes — you’ll get reports that are actually readable (no jargon, just results).

Print Marketing That Still Works

While we live in a digital age, sometimes a good ol’ flyer still seals the deal — especially in local neighborhoods, trade shows, and referral partnerships.

We design:

  • Door hangers and postcards

  • Branded yard signs and banners

  • Brochures and leave-behinds

  • Direct mail campaigns with tracking

  • Truck decals, business cards, and more

All custom-branded, clean, and conversion-focused.

Monthly Reporting & Strategy Calls

We believe in transparency. That’s why every client receives:

A monthly marketing report

A dedicated strategist who knows your account

A strategy call to walk through performance and next steps

A prioritized roadmap for growth

We’ll show you what’s working, what needs improvement, and where your budget is best spent.

custom spiral staircase with matte black railing and spindles

  • We doubled our leads in just 3 months. Our calendar filled up so fast, we had to hire another crew!

    Jeff R., Overland Park

  • I always thought word-of-mouth was enough… until KC Media Team showed me how many jobs I was missing online.

    Maria T, Kansas City Northland

  • Their team just gets it. I finally have a professional online presence that matches the quality of my work.

    Marcus B., Lee’s Summit'